Operator profile
Jennifer Mellet
Independent Board Director | Growth and Value Creation Partner | Chief Revenue Officer
Frisco, TX — working with PE-backed and founder-led teams across the U.S.
About Jennifer
Jennifer Mellet is an experienced board director and commercial leader with a track record of helping private equity-backed and growth-stage companies scale revenue and drive enterprise value. With more than two decades of experience across SaaS and technology-enabled services, including healthcare, fitness, construction, and travel, she partners closely with boards and executive teams to translate growth strategy into durable, repeatable performance.
Jennifer brings deep expertise in building and scaling go-to-market engines across new business, expansion, and retention. Her work is particularly impactful in environments where growth is present but not yet fully optimized or scalable, helping organizations align teams, data, and operations to unlock the next phase of value creation.
She holds an MBA from the University of Texas at Dallas and dual bachelor's degrees from San Diego State University. She is known for connecting strategy to execution and helping leadership teams build scalable, high-performing commercial organizations that drive long-term enterprise value.
Selected experience
Board Director — CAI Software
Served on the board of CAI Software, advising on commercial strategy during a period of growth and transformation.
Chief Sales Officer — A Place for Mom
Contributed to more than 400% revenue growth and played a key role in the company's successful sale from Warburg Pincus to General Atlantic and Silver Lake.
Chief Revenue Officer — Instinct Science
Led post-acquisition integration across sales, marketing, and operations, driving more than 25% growth.
Commercial Leadership — Dodge Construction Network
Stabilized SMB new business at more than $2M per month while reigniting enterprise growth.
Commercial Leadership — ABC Fitness Solutions
Scaled the commercial organization, maintained 98.9% revenue retention, and supported five acquisitions through diligence and integration.
Focus areas & strengths
- Board-level growth strategy Helping boards and executive teams translate value creation plans into measurable commercial performance.
- Revenue engine design Building and scaling repeatable GTM systems across new business, expansion, retention, and customer lifecycle operations.
- Private equity value creation Partnering with PE-backed companies where growth exists but needs stronger operating discipline, data, and scalability.
- Commercial operating alignment Aligning sales, marketing, operations, data, and leadership teams around the next phase of enterprise value creation.
- Integration and transformation Supporting post-acquisition integration, commercial transformation, diligence, and scalable revenue operations.
How Jennifer typically engages
Independent board and advisory roles
Jennifer supports boards and CEOs with commercial strategy, GTM clarity, growth planning, and value creation priorities.
Growth and value creation partnerships
She works with PE-backed and growth-stage teams to identify revenue constraints, align commercial teams, and build repeatable performance systems.
Executive revenue leadership
Jennifer helps leadership teams strengthen revenue organizations across sales, marketing, customer success, retention, and operations.
Combined engagements with Jason Mellet
When work requires both revenue leadership and hands-on GTM systems execution, Jennifer partners with Jason to connect commercial strategy with technical implementation.
Talk with Jennifer about board-level growth and revenue value creation.
Use the studio calendar to book time, or email Jennifer directly if you prefer to start with a focused conversation.